Understand and grow your community
Your people are at the center of your work, and your relationship with them central to your success. Build stronger relationships with tools that organize, personalize, and deepen supporter engagement.
Trusted by the world's most influential companies and leaders

Toni Shamani
Donated $25.00

Ruth Jordan
Signed +7sc

Duane Park
Endorsed +12sc

Jason Comms
Answered: Email

A single source of truth
Unify your data under a single system that gives your team a complete, real-time view of every supporter and their engagement.
Segmentation and targeting
Reach the right people with tags, filters, and paths that power precise segments and highly targeted, personalized outreach.
Dynamic supporter journeys
Turn first-time supporters into donors and volunteers with dynamic journeys that trigger the right next step based on their actions.
Software designed with your people at the center




Data organization & management
Smart tagging system
Categorize supporters based on behavior, interests, and engagement levels.
Custom field creation
Build personalized data fields to capture information specific to your organization's needs.
Duplicate detection & merging
Maintain clean data with automatic duplicate identification and merge capabilities.
Mass actions & bulk operations
Efficiently update, tag, or manage groups of supporters simultaneously.
Insights & analytics
Advanced filtering & search
Quickly find and segment supporters using multiple criteria and saved searches.
Assign point people
Designate specific team members as relationship owners for key supporters to distribute leadership and ensure supporter follow up.
Map supporter journeys
Track supporter experiences using paths and see their touchpoints across your entire organization.
Activity timeline
View complete supporter interaction history, including donations, events, communications, and website activity.
Automation & scaling
Integration sync
Keep supporter information current with real-time updates from website interactions, donations, and form submissions.
Easy imports & field mapping
Seamlessly migrate existing supporter data from spreadsheets or other platforms with intuitive field mapping tools.
Permission sets
Grant custom access levels to team members and volunteers based on their roles and responsibilities.
Gamification & scoring
Gamify engagement with point systems and leaderboards to identify and celebrate your most active supporters.
Geographic & membership features
Geographic data filtering
Get a clear picture of where your supporters are located globally and filter by location-specific criteria.
Membership management
Provide additional benefits to supporters with paid and unpaid membership tiers and automated renewal tracking.
Location-based organizing
Organize supporters by districts, regions, or custom geographic boundaries for targeted local campaigns
Self-service supporter portal
Enable supporters to manage their own memberships, update recurring donations, and control their communication preferences through a personalized dashboard.

Data organization & management
Smart tagging system
Categorize supporters based on behavior, interests, and engagement levels.
Custom field creation
Build personalized data fields to capture information specific to your organization's needs.
Duplicate detection & merging
Maintain clean data with automatic duplicate identification and merge capabilities.
Mass actions & bulk operations
Efficiently update, tag, or manage groups of supporters simultaneously.

Insights & analytics
Advanced filtering & search
Quickly find and segment supporters using multiple criteria and saved searches.
Assign point people
Designate specific team members as relationship owners for key supporters to distribute leadership and ensure supporter follow up.
Map supporter journeys
Track supporter experiences using paths and see their touchpoints across your entire organization.
Activity timeline
View complete supporter interaction history, including donations, events, communications, and website activity.

Automation & scaling
Integration sync
Keep supporter information current with real-time updates from website interactions, donations, and form submissions.
Easy imports & field mapping
Seamlessly migrate existing supporter data from spreadsheets or other platforms with intuitive field mapping tools.
Permission sets
Grant custom access levels to team members and volunteers based on their roles and responsibilities.
Gamification & scoring
Gamify engagement with point systems and leaderboards to identify and celebrate your most active supporters.

Geographic & membership features
Geographic data filtering
Get a clear picture of where your supporters are located globally and filter by location-specific criteria.
Membership management
Provide additional benefits to supporters with paid and unpaid membership tiers and automated renewal tracking.
Location-based organizing
Organize supporters by districts, regions, or custom geographic boundaries for targeted local campaigns
Self-service supporter portal
Enable supporters to manage their own memberships, update recurring donations, and control their communication preferences through a personalized dashboard.
Organize your people, power your movement
Build winning coalitions with voter-centered tools
Segment voters, assign organizers, and track outreach, all in one place, to build powerful, targeted coalitions that drive turnout.


Turn passion into policy change
Launch advocacy campaigns fast with actions that tag supporters by issue and keep them engaged with ongoing legislative updates.
Turn every event into community action
Host events with RSVPs, ticket sales, and follow-ups, all synced to your database to drive engagement and turn attendees into active supporters.


“What I value about NationBuilder at its core, is that it’s everything in one place. You’re not using spreadsheets and 10 other apps. Right now, I can reliably look at someone’s record and know all of the correspondence our team has had with them and how they’ve interacted in all these little touchpoints.”
Rachel Caplan Impact Producer Film & Campaign

Why organizations choose NationBuilder
Your people data powers...
More and higher donations
Identify top donors and optimize asks based on giving history and behavior.
Better, tailored communications
Send targeted emails and texts that reflect each supporter’s interests and actions.
Personalized website experience
Show the right content and calls to action based on a visitor’s profile or activity.
Ready to transform your organization?
We are excited to connect and learn more about how NationBuilder can help you achieve your goals.
